BUSINESS BIOGRAPHY

• CEO at Apriori World
• The president of the Institute for Integrated-Inclusive Communications for South East Europe

Founder

• PRO PR Conference – PRO PR Globe Awards
• PR Arena – Balkans Student Public Relations Conference
• Web Award Me – national web competition Bosnia and Herzegovina
• FOCUS Conference – Conference on innovation and communication in public administration and public sector companies

Author of projects

• Top Scholarship for Top Students – awarded scholarship program
• Croatian Walk of Fame – Opatija, Croatia
• Crystal Ball – branding of the State of Qatar

Social Responsibility Projects - cooperation

• „Hrvatska djeca – hrvatska budućnost“ (Croatian children - Croatian future) foundation
• „Dupinov san“ (A dolphin's dream) – a list of flora and fauna of Adriatic Sea
• Fundation „Lavoslav Ružička“ – rebuilding the home of the first Croatian Nobel laureate – Vukovar
• „Sapuni s točkicama“ (Soups with dots) – (sapunistockicama.com), found and established the Center of digital literacy – the Association of Blind Persons, Zagreb

Awards, publication and lectures

• Awarded for project „Top Scholarships for Top Students“ - European Excellence Award finalize
• Awarded for project „Top Scholarships for Top Students“ - Croatian Communication Festival
• Author of the book: „PR My Way“ published 2012
• Official columnist – Diplomacy&Commerce magazine, Croatia – established by the Economist
• Official columnist at professional magazine for retail – „Ja trgovac“ (Me trader)
• Author of more than 50 professional articles in last 15 years

Lectures

• Balkan Week, St. Petersburg, Russia
• Club of Venice, Venice, Italia
• Serbian national conference for public relations, DSOJ (Public relations society of Serbia), Belgrade, Serbia
• World Communication Forum Davos, Kyiv, Ukraine
• International institute for public relations, Tokyo, Japan
• World congress of media monitoring – Cape Town, South Africa
• Author of more than 20 lectures in Croatian, Slovenian, Serbian and Bosnian Universities in last 15 years

 

 

 Founder and president of the organizing board

• 2001 - PRO PR Conference – international communication leading educational event for public relations in Southeast Europe
• PRO PR Globe Awards – international awards programme for personal efficient in public relations sector
• 2012 - Founder of the project „Inspiring agriculture“ – organization of the national agricultural conference Slavonika, Agro StartUp – agro culture conference for the students in agriculture sector, Digitalna poljoprivreda (Digital agriculture) and Dalmatinka – conference on Mediterranean agriculture
• 2017 - FOCUS Conference – Conference on innovation and communication in public administration and public sector companies

Cofounder

• 2019 Apriori World – current president
• Institute for Integrated-Inclusive Communications for South East Europe – current president
• Global institute of optimism – current president

Education

• Service and Tourism School – Crikvenica (Croatia)
• Porter Novelli International – Event Management Practice Course – Los Angeles (USA)
• London School of Public Relations – Attendant and Director for Croatian market, Zagreb (Croatia)
• Faculty of Culture and Media, Megatrend University Beograd (Serbia), MBA
• Certificated consultant of European Bank for Reconstruction and Development

 Membership in professional associations

• Founder of Croatian branch FIJET (World Association of Journalists and Authors in Tourism), a member of IABC, member of a HUOJ Croatian Public Relations Association, member of IPRA (International Public Relations Association)

Main business activities

• Strategic communication consulting, brand driver and brand management consulter, crisis communications consultancy, digital communication strategies, startup, mentoring, consulting, business guidelines advisors

Current position

• CEO Apriori World (www.aprioriworld.net)

Work Experience

2020

• Terme Selce, Heath Clinic, Croatia – stretegic consultancy
• „Accessibility future“ – coorganizing conference about accessibility of people with disabilities in the digital age for Southeast Europe
• TASTE2TASTE – brand management and business development on the project of new bear, brewery
• 18^th PRO PR Conference and PRO PR Globe Awards – organizer
• Alma Mater European University, Slovenia – strategic consulting

 

2019

• TASTE2TASTE – brand management and business development on the project of new bear, brewery
• „Inspiring agriculture“ – organizing national agriculture conference, Agro StartUp conference, Digital agriculture conference
• FOCUS Conference – Conference on innovation and communication in public administration and public sector companies
• Advent in Crikvenica – media relations and consultancy
• European blockchain cup– advisors for summit Europe-Asia – Kuala Lumpur
• Terme Selce, Croatia – strategic consultancy
• IBD – Healthy living, Croatia – Concept and consulting brand
• Cash Expert, Barcelona Spain – strategic consulting
• Alma Mater European University, Slovenia – strategic consulting
• SPOVANO, Slovenia – strategic consulting
• Žabac, food outlet, Croatia – strategic consulting
• Zagreb Association of Blind Persons – pro bono strategic consultancy
• The Center of digital literacy, Zagreb – pro bono strategic consultancy for the Association of Blind Persons, Zagreb
• Turkish Embassy – strategic consultancy
• 17^th PRO PR Conference and PRO PR Globe Awards – organizer
• Swedish gastro consulting – brand guidelines consulting

2012 – 2020

• PRO PR Conference – international communication leading educational event for public relations in Southeast Europe
• PRO PR Globe Awards – international awards programme for personal efficient in public relations sector

2016 – 2020

• „Inspiring agriculture“ – organization of the national agricultural conference Slavonika, Agro StartUp – agro culture conference for the students in agriculture sector, Digitalna poljoprivreda (Digital agriculture) and Dalmatinka – conference on Mediterranean agriculture

2017 – 2019

• mentoring programme for startsup projects